Symbion Coding Inc. is eager to connect with new audiences and engage our existing base through compelling social media initiatives. We’re seeking a social media manager to help us expand our digital footprint and oversee our social communications efforts. They will develop and implement informed content strategies tailored to the strengths of various social media platforms to increase brand awareness and affinity. In doing so, the social media manager will maximize customer engagement with Symbion Coding Inc. ’s goods and services, thereby helping us to accomplish our goals year over year.
Objectives of this role
· Increase engagement for existing audiences with high-quality social initiatives
· Acquire new followers by filling gaps in our marketing content output
· Align our brand with new and emerging trends
· Improve ROI through more consistently on-target messaging
· Identify new channels to embed our brand that align our marketing direction
· Glean insights from social data using monitoring tools
· Write blogs
· Design post or videos
· Reach out to prospective clients by email or phone call
Responsibilities
· Use social media tools to craft and release content to our social channels
· Develop social media campaigns in collaboration with the marketing team
· Become an extension of the company’s brand to connect with existing customers, and acquire new ones
· Analyze the company’s social strategy to make frequent improvement suggestions
· Stay up to date with new and emerging trends to help keep Symbion Coding’s social media presence consistently relevant
· Establish key performance indicators to understand efficacy of existing social campaigns and adjust strategy for further optimizations
Skills and qualifications
· Extensive knowledge of a variety of current social media platforms
· Expert in creating content for social media, mainly LinkedIn.
· Strong graphic design
· Excellent problem-solving techniques
· Strong multitasking capabilities under pressure
· Clear, confident English communication abilities
· Effective time-management skills
Preferred qualifications
· Significant experience leading a brand’s social media initiatives
· Keen understanding of how to craft effective social media strategies
· Strong familiarity with computers, CRM, email clients, Experience with social media tools